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ADIDAS

As a Digital Production Designer at Adidas Digital Studio, my primary objective was to integrate various digital platforms and enhance user journeys and experiences through effective design. I focused on creating cohesive digital assets that facilitated seamless communication and brand consistency across internal platforms.

 

In this role, I played a pivotal part in enhancing internal communication at Adidas by designing digital assets that effectively conveyed new initiatives and guidance to employees. My work ensured a seamless and engaging user experience across all internal platforms, significantly contributing to the overall efficiency and effectiveness of internal communications.

Intro

My task involves the process of creating a visually appealing and user-friendly interface that aligns with the SharePoint platform's capabilities and the specific needs of the organisation.

Sharepoint

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These are the key steps implemented in the development of SharePoint: 

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  1. Understand User Requirements: Identify their goals, needs, and pain points related to using SharePoint. Conduct user research, surveys, and interviews to gain insights into their preferences and expectations.
     

  2. Define Information Architecture: Create a well-organised information architecture that structures content and functionality in a logical and intuitive manner. Determine the site hierarchy, navigation menus, and categorisation of content based on user needs. 
     

  3. Wireframing and Prototyping: Develop wireframes and interactive prototypes to visualise the layout and functionality of key SharePoint pages. 
     

  4. Visual Design: Create a visually appealing design that aligns with the organisation's brand guidelines.
     

  5. Usability and Accessibility: Focus on usability and accessibility considerations to ensure that the SharePoint interface is easy to use for all users.
     

  6. Test and Iterate: Conduct usability testing and gather feedback from end-users to identify any usability issues or areas for improvement.
     

  7. Implementation and Integration: Collaborate with developers and SharePoint administrators to ensure smooth implementation of the UX/UI design.
     

  8. Ongoing Maintenance: Regularly review and maintain the SharePoint UX/UI design to accommodate evolving user needs and changes in the organisation.

My task involves the process of creating a visually appealing and user-friendly interface that aligns with the Zero Height's capabilities and the specific needs of the organisation.

Brand direction

Freelance graphic designer Freelance UX/UI designer Freelance visual designer Graphic design services UX/UI design services Visual design solutions Creative design freelancer Design consultancy Corporate design projects Design for big companies Company branding design User experience design specialist User interface design expert Visual communication services Design for tech giants Design for multinational corporations Custom design solutions Design agency alternative Design for digital platforms Design for web and mobile applications Fiverr LinkedIn Upwork indeed dribbble ring Jellow Hire Near me Creative SWAG

These are my tasks during the development of Brand Direction: 

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  • Brand Consistency: Develop and produce digital assets that establish and maintain brand consistency across all channels, including web, social media, email marketing, and advertising.
     

  • Ad Hoc Design Requests: Manage and execute ad hoc digital design requests from various teams, ensuring timely and high-quality delivery of design assets to meet diverse needs.
     

  • GTM Product Launches: Create digital assets for GTM product launches specifically tailored for EU markets, aligning with brand guidelines and localizing designs to resonate with the European audience.
     

  • Promotional Assets: Assist in the design and production of promotional assets for key calendar moments and events, ensuring alignment with overall marketing strategies and campaign goals.

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