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MIRO

Intro

During my tenure at Miro, I played a pivotal role in enhancing the brand’s visual identity and user experience across a variety of digital and physical projects. My work focused on producing high-quality digital assets and materials for major events, ensuring brand consistency and engaging user experiences.

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Key Responsibilities:

  • Event Design and Branding: Designed and produced merchandise, visual designs, and digital assets for major events with AWS (Amazon Web Services) and Atlassian (including Jira, Confluence, and Trello).
     

  • Asset Creation: Developed and designed comprehensive event materials such as landing pages, swag items (tote bags, t-shirts, stickers, brochures, jackets, keychains, cable bags, laptop sleeves), and compelling visual concepts for motion banners and printed materials.
     

  • Visual and Motion Design: Crafted visually appealing concepts for motion graphics and static designs, enhancing the visual storytelling of event promotions and branding materials.




     

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My task involves the process of creating a digital assets and user-friendly interface that aligns with Miro's web capabilities and the specific needs of the organisation.

Goal

Key Responsibilities:

  • Merchandise Design: Designed a diverse range of merchandise for events, including tote bags, t-shirts, stickers, pencil bags, brochures, and rolled-up banners. These branded promotional products contributed significantly to the company’s SWAG offerings.
     

  • Event Promotion: Created engaging social banners and landing pages as a UX/UI designer to promote events and boost attendance. My work focused on intuitive user interfaces and captivating visual design to ensure a seamless user experience.
     

  • Print and Motion Design: Produced printing designs for flyers and developed visual concept animations for motion banners, maintaining consistency and alignment with brand guidelines.
     

  • Collaboration and Coordination: Worked closely with motion designers, project managers, and directors to ensure all designs met project objectives and upheld brand integrity.
     

  • Event-Specific Design: Organized and curated design assets for events tailored to Nordic audiences (Stockholm, Oslo, and Copenhagen). Additionally, I contributed illustrations to enrich Miro’s library of visual assets, ensuring cohesive visual representation.

SWAG contribution